# Adology — Content Intelligence
Competitive ad intelligence inside Claude and other AI agents. Discover brands, build portfolios and project scopes, analyze ad content, coach creators, vet influencers, run audience deep-dives, and generate strategic insights — all powered by Adology's data platform.
## What This Plugin Does
The `content-intelligence` plugin connects your AI agent to your Adology workspace, giving you access to competitive ad intelligence directly in conversation. You can search for brands, manage portfolios and project scopes, run content analysis, coach influencer accounts, vet creator partnerships, and produce strategy artifacts without leaving your AI agent.
## Capabilities
- **Portfolio & Project Management** — Create and manage brand portfolios (a brand's tracked universe) and project scopes that track brands, influencers, searches, and discussions across platforms.
- **Brand Discovery** — Search for brands across TikTok, Instagram, Facebook, YouTube, and more.
- **Competitive Analysis** — Compare ad strategies, creative approaches, and content patterns across brands.
- **Content Intelligence** — Analyze ad content with AI-powered labeling, structural analysis, and pattern detection.
- **Creative Toolkits** — Build living libraries of hooks, angles, and scripts grounded in competitor + audience data, in the brand's actual voice.
- **Influencer Coaching & Vetting** — Coach creator accounts with personalized feedback, and score/vet influencer partners with evidence-based fit analysis.
- **Audience Deep Dives** — Produce behaviorally grounded audience profiles (empathy canvas, insight brief) backed by social + Reddit data.
- **Brand Marketing Mode** — Strategic brand thinking across positioning, competitive landscape, content strategy, and go-to-market.
- **Data Export** — Export filtered datasets, reports, and analysis results.
## What's Included
| Component | Count | Description |
| --------------- | ----- | -------------------------------------------------------- |
| MCP Tools | 27 | Server-side tools for data access and operations |
| Domain Skills | 11 | Guided workflows for common analysis and strategy tasks |
| Slash Commands | 4 | Quick-access commands for frequent actions |
### Skills
| Skill | Purpose |
| ---------------------- | ------------------------------------------------------------------------------ |
| `getting-started` | Onboarding walkthrough for first-time users |
| `brand-builder` | Build a portfolio and project scope around a brand and its competitors |
| `content-strategist` | Quick creative analysis: hooks, formats, CTAs |
| `data-explorer` | Query and explore Adology data fields directly |
| `research-analyst` | Multi-step research patterns; standard and heavy modes |
| `brand-marketing-mode` | Strategic brand thinking: positioning, landscape, content, go-to-market |
| `audience-deep-dive` | Behaviorally grounded audience profile + empathy canvas + insight brief |
| `creative-toolkit` | Living library of hooks/angles/scripts in the brand's voice, data-sourced |
| `influencer-coach` | Personalized creator coaching from portfolio + account analysis |
| `influencer-vetting` | Score and select influencer/creator partners with evidence-based fit analysis |
| `thumbnails` | Reliable embedding of Adology thumbnails in generated documents |
## Installation
See **[`INSTALL.md`](https://github.com/adologyai/content-intelligence-plugin/blob/HEAD/INSTALL.md)** for a full step-by-step guide covering the Claude.ai connector, Claude Code plugin, and Claude Cowork plugin install paths.
Quick links:
- **Claude.ai** — add `https://mcp.adologyai.com/mcp` as a custom connector under _Settings → Connectors_ and authenticate via Stytch.
- **Claude Code** — inside a session, run `/plugin marketplace add adologyai/content-intelligence-plugin` followed by `/plugin install content-intelligence@adology-marketplace`. No clone required.
- **Claude Cowork** — in Claude Desktop, open the **Cowork** tab → **Customize → Browse plugins** and install the Adology plugin (or upload the [latest release zip](https://github.com/adologyai/content-intelligence-plugin/releases/latest) until the directory listing is live).
## Account Setup
You need an Adology account to use this plugin. Sign up at <https://adologyai.com>. The plugin uses OAuth 2.1 (Stytch) — your AI agent will prompt you to sign in the first time it calls an Adology tool. No API token to manage.
## License
Apache 2.0 — see [`LICENSE`](https://github.com/adologyai/content-intelligence-plugin/blob/HEAD/LICENSE).
The plugin code is freely usable under Apache 2.0. Access to the Adology service is governed by the [Adology Terms of Service](https://getadology.com/terms).
## Documentation
- [`INSTALL.md`](https://github.com/adologyai/content-intelligence-plugin/blob/HEAD/INSTALL.md) — customer install guide (Claude.ai + Claude Code)
- [`docs/installation-claude-code.md`](https://github.com/adologyai/content-intelligence-plugin/blob/HEAD/docs/installation-claude-code.md) — Claude Code install reference
- [`docs/installation-connector.md`](https://github.com/adologyai/content-intelligence-plugin/blob/HEAD/docs/installation-connector.md) — Claude.ai connector reference
- [`docs/tools-reference.md`](https://github.com/adologyai/content-intelligence-plugin/blob/HEAD/docs/tools-reference.md) — MCP tools reference
- [`docs/skills-reference.md`](https://github.com/adologyai/content-intelligence-plugin/blob/HEAD/docs/skills-reference.md) — bundled skills reference
## Contact
- General: <hello@getadology.com>
- Privacy: see the [Privacy Policy](https://app.termly.io/policy-viewer/policy.html?policyUUID=1ae61180-1e11-43b8-9e28-0e872447a395)
- Issues: <https://github.com/adologyai/content-intelligence-plugin/issues>
