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  "body": "# Lead Routing & Assignment Engine\n\n> A-3602 • Marketing Operations\n\n## Overview\n\n- **Persona:** Marketing Ops Lead\n- **Department:** marketing\n- **Objective:** Gemini resolves ambiguous account matches by analyzing domain, LinkedIn, and engagement context. LLM determines correct routing for edge cases that rule-based systems mishandle. so the Marketing Ops Lead can move the Routing accuracy KPI.\n\n## KPI summary\n\n- **Routing accuracy**: 78% correct first time → 96% correct first time\n- **Assignment-to-contact**: 8+ hours average → < 2 hours\n- **Duplicate account creation**: 12% of leads → < 2% of leads\n\n## Contents\n\n- [Playbook — role, scope, guardrails](/playbook.md)\n- [Source Systems](/systems/index.md)\n- [Data Entities](/tables/index.md)\n- [Agent Tools](/tools/index.md)\n- [Workflow Stages](/workflow/index.md)\n- [Query Capabilities](/queries/index.md)\n- [Eval Scenarios](/tests/index.md)\n- [Source Documents](/documents/index.md)\n- [Claims](/claims/index.md)\n- [Policies](/policies/inde",
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